It’s hard to imagine someone saying that they wouldn’t like excellence in their business or life.
The 1989 side-by-side burger commercial that asked people if they’d prefer hamburger A, the perfectly cooked patty with fresh toppings and special sauce, or hamburger B, the overcooked, grade D patty with a slice of tasteless tomato and a glop of mayo.
Unsurprisingly, everyone in the commercial picked choice A, as I’m sure you would, too (assuming you’d eat a hamburger, which isn’t something as many people would enjoy today than even 10 years ago, myself included). But the commercial illustrates this point so well!
Grow Business Now take away: If you want excellence in your life and agree with Aristotle (and Bill Ringle) that this quality is not found by accident but by the deliberate and conscious cultivation of ideas, habits, and standards, then what have you done recently and consistently to bring excellence into your life and business?